Marketing planning lives in fastrepl/marketing. Using GitHub keeps everything in one place and aligns with our values of openness.
Why GitHub for Marketing
- Single source of truth — All content ideas, drafts, and feedback in one place
- Collaboration — Comment threads, reviews, and assignments work the same as code
- Visibility — Anyone on the team can see what's planned and in progress
- History — Every decision and iteration is tracked
Content Types
We track different content types using a custom field in GitHub Projects:
- YouTube — Video content, tutorials, product demos
- Blog — Long-form articles, technical deep-dives
- LinkedIn — Professional updates, company news
- Twitter/X — Quick updates, engagement posts
- Other — Podcasts, newsletters, partnerships
Workflow
Each piece of content starts as a GitHub Issue and moves through: Idea → In Progress → Review → Published.
Use issue comments for feedback. Tag team members for review. Link related issues when content builds on previous work.